This newest book by J. Jeff Kober looks at the first 50 years of Walt and Roy Disney

In the last 100 years, The Walt Disney Company has emerged as one of the most successful entertainment entities across the globe. In this, the first of two volumes, We look at major milestones and not only see the evolution of an organization begun in a garage, but how it truly became so beloved to millions around the world. From Oswald the Lucky Rabbit and Mickey Mouse through Snow White and Cinderella, from the Mouseketeers to Mary Poppins, and from Disneyland to Walt Disney World, we share stories and insights from 1923 to 1973.

 

Obtain your copy of Volume I today, where we hope you’ll be inspired with ideas and how you can apply these stories to your own life and work. Join J. Jeff Kober, Disney author, former Disney Institute leader, and the foremost analyst on Disney best-in-business practices on this magical journey.

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