3 Low Cost Opportunities at SeaWorld & Beyond

Every theme park or amusement enterprise wants to be great – even the best parks in the world have opportunities for improvement. I have shared on my Disney at Work site many ideas the House of the Mouse could improve. I want to share three low cost opportunities that could really help SeaWorld, but they … Read more

Customer Advocacy: A Tale of Theme Parks

In a previous article, I spoke of customer advocacy in government. I spoke of different ways you could create greater advocacy. I also spoke about the need for feedback from customers. Allow me to further the case for why advocacy matters through a tale of several theme parks. Those living in DC for some time may … Read more